Drawbridge Rolls Out DIY Cross-Device Graphs – AdExchanger


November 15, 2016 Facebook Twitter LinkedIn Google+ Uncategorized


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Drawbridge Rolls Out DIY Cross-Device Graphs
AdExchanger
On Monday, the cross-device company launched self-serve functionality that lets ad buyers see how their buying choices affect what sort of identity graph they get on the other side. The goal is to give advertisers more control so “they can really see

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